7 Tactics Social Proof For Your Business

In the first part of social proof , we met with the essence and purpose of social proof. Let's take a closer look at the options for the use of social proof in order to promote business and increase sales.

7 tactics of social proof and how they work:

Hopefully these tactics lower social proof will give you food for thought and ideas of how to increase sales and improve marketing approach. There are simple tactics that any business can use to increase the number of subscribers, potential customers and sales, respectively.

7 These tactics are guaranteed to enhance the social evidence the perception of your product or site and trust in your brand.

1. Social Plug-ins and click "share":

You probably noticed the buttons of social networks calling to share information? Good work, such as a button with a counter that displays the number of Share. It's like the story of the waiting lists, for example, coffee, if the queue is large, therefore, the coffee is good. The high number of Share may serve as a decisive factor for the person who thinks to click on the "share". Most people do not want to be the first, but will gladly share information if confident that it is demanded, seeing the other huskies.

2. Reviews:

If someone finds the time to express my gratitude to you, of course you have to find the time to thank you for it in return. Also, try to make a step forward and make a happy customer agreed to leave public feedback. The best form of recall one that shows the person's full name, photograph, and he recall rights. But remember, not everyone will agree to leave the public review, so you need a sensible approach.

3. Page of the company. On the home page of the company should be placed catchy facts:

What is it can be for the facts?

  •     The number of customers.
  •     The amount of the executed projects.
  •     Transfer of businesses.
  •     Various awards titles.
  •     Participation in charity.

4. Page clients or past cases:

The most inspiring potential customer page. The more you case studies and reputable customers, the more valuable you are in the eyes of a potential customer.

7 Tactics Social Proof For Your Business
7 Tactics Social Proof For Your Business

5. Respond to comments:

Maybe sometimes they are annoying, but what can be worse than no comments? Remember the video from the first part of this post, where the dance was joined by several guys? If they are not supported by the dancer and joined the whole "Encyclopedias" could not take place.

6. Add the privacy policy.:

Sometimes privacy policy plays an important role. Some people are going through, carrying shopping online, and want to be sure that they are not deceived. Adding a privacy policy will help to solve this problem. The best location is at the bottom of the page as a text link that leads directly to the page Privacy Policy.

7. Branding and re-branding:

Just as customer reviews and Privacy Policy reinforce the confidence of potential clients, and branding is a unique form of quality assurance for your client.

There's nothing worse than working with a logo 10 years ago. Please note, all large companies regularly make logo redesign. Many entrepreneurs are afraid of the word "redesign" because it is in a sense, it means "change." All for some reason to be afraid of change, but change your movement mean, brand development.

People like to follow those who are not standing still, constantly evolving and moving forward. Let them follow you!

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